
I have selected an issue of GQ for my magazine; it is a magazine that is issued monthly at £4.99. Within this ill be analysing who I believe the target audience is and why, talking about how the cover has been used to appeal to them and what conventions of cover design are evident. I believe this magazine is targeted at the audience of an upper class male, with the age range of maybe twenty five to fifty year old men. The magazine advertises youth but class all in one, with the benefits of a simple but effective layout. Firstly I believe it targets the upper class because of who it is on the front cover, prince harry. A young man of wealth, popularity and couldn’t be from a back ground of higher class. He is royalty, and royalty is the perfect way to grip the attention of the upper class. The reason I believe it targets a slightly older audience is firstly again the use of prince harry, however famous and important he is, the young man is not someone who is involved in a lifestyle that can grip the younger audiences attention. The main image is of him in black and white, very plain and very simple. Not something that is so outstanding that it can catch the eye of a youth browsing past in the shop. The mast head is the title GQ in a faded golden font, again the colour associated with wealth which is a main reason in why I believe it targets the upper class. There are few cover lines on the magazine, but one in outstanding white writing says is walking with the wounded, a metaphor of his journey through Afghanistan. This is not only a cover line but a cover line at the same time as it is underneath that faded golden font stating his name, prince harry. This attracts a political audience as the war in Afghanistan and Iraq is a very political situation and could give an insight from the experiences of a young man, deep in the middle of it all. The differences is the fact prince harry is royalty. He should not be there. There is no barcode on the front cover. This gives the front cover a purer image, unlike a lot of the modern fashion magazines which seem to try and cram everything on the front cover which do tend to attract a younger audience. The dateline is at the bottom of the magazine, not so large but in a white small font, May 2011. it doesn’t get in the way of anything, even though that would be hard to do in the well laid out front cover where everything is very apart from each other, it never looks in any part anything short of perfection for the eye of easy reading.
I have selected an issue of GQ for my magazine; it is a magazine that is issued monthly at £4.99. Within this ill be analysing who I believe the target audience is and why, talking about how the cover has been used to appeal to them and what conventions of cover design are evident. I believe this magazine is targeted at the audience of an upper class male, with the age range of maybe twenty five to fifty year old men. The magazine advertises youth but class all in one, with the benefits of a simple but effective layout. Firstly I believe it targets the upper class because of who it is on the front cover, prince harry. A young man of wealth, popularity and couldn’t be from a back ground of higher class. He is royalty, and royalty is the perfect way to grip the attention of the upper class. The reason I believe it targets a slightly older audience is firstly again the use of prince harry, however famous and important he is, the young man is not someone who is involved in a lifestyle that can grip the younger audiences attention. The main image is of him in black and white, very plain and very simple. Not something that is so outstanding that it can catch the eye of a youth browsing past in the shop. The mast head is the title GQ in a faded golden font, again the colour associated with wealth which is a main reason in why I believe it targets the upper class. There are few cover lines on the magazine, but one in outstanding white writing says is walking with the wounded, a metaphor of his journey through Afghanistan. This is not only a cover line but a cover line at the same time as it is underneath that faded golden font stating his name, prince harry. This attracts a political audience as the war in Afghanistan and Iraq is a very political situation and could give an insight from the experiences of a young man, deep in the middle of it all. The differences is the fact prince harry is royalty. He should not be there. There is no barcode on the front cover. This gives the front cover a purer image, unlike a lot of the modern fashion magazines which seem to try and cram everything on the front cover which do tend to attract a younger audience. The dateline is at the bottom of the magazine, not so large but in a white small font, May 2011. it doesn’t get in the way of anything, even though that would be hard to do in the well laid out front cover where everything is very apart from each other, it never looks in any part anything short of perfection for the eye of easy reading.
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